Hi, I’m Cristina, senior researcher and designer.

End-to-end research and design for regulated Healthcare and MedTech ecosystems

10 years leading user research and design for connected therapy platforms, medical devices and clinical workflows. From hospital wards to high fidelity delivery, making complex care ecosystems work for real people.

Currently Johnson & Johnson
Based in Milan, Italy. Open to relocation.

Work delivered for

Johnson & Johnson Fresenius Medical Care Acteon Group Generali

Selected projects

Clinical complexity, real patients, measurable outcomes.

Healthcare and MedTech

Redesigning a remote therapy management platform for home dialysis

Leading cross-project design in Agile environments, navigating client-team dynamics and managing ambiguity within a regulated MedTech environment targeting EMEA and NA markets. Contributing to prioritisation, strategy and user testing, collaborating with product owners, project managers, development teams and clinical stakeholders while mentoring product designers.

12Countries involved in research
30+Cross-functional stakeholders
Client
Fresenius Medical Care
Role
UX Designer Lead
When
Jan 2023 to Oct 2025
Team
4 designers across 2 workstreams
View case study

Healthcare and MedTech

A digital ecosystem for home dialysis product ordering across EMEA

Crafted design roadmaps and coordinated UX and UI work, managed research initiatives and ran hands-on service and UX design for a collaborative order and delivery ecosystem serving nurses, patients, doctors, customer service, support and sales agents.

70%Reduction in manual actions
85%Reduction in paper-based interactions
UX Design Awards, Product 2022 ADI Design Index, Service Design 2022
Client
Fresenius Medical Care
Role
Senior UX Designer
When
Apr 2020 to Aug 2022
Team
3 designers
View case study

MedTech

CX discovery for a new intraoral scanner, research-led design before market entry

User research with dental professionals informed interface design and device interaction flows within a clinical, regulated setting. Designed the experience for a new intraoral scanner to expand the company’s portfolio, from competitor analysis through to the experience to-be.

5Dentists interviewed and shadowed
3Dental labs shadowed
Client
Acteon Group
Role
Service Designer
When
Nov 2019 to Feb 2020
Team
3 designers, PM, PO, 4 engineers
View case study

How I work

Empathise

Understanding the needs, emotions and behaviours of the people who will use the product, by putting myself in their shoes.

Connect

Connecting the dots across a complex ecosystem to see the whole picture, then designing experiences that also meet the business goals.

Orchestrate

Harmonising touchpoints and interactions so the journey holds together across teams, channels and time.

What colleagues and clients say

One of the most thoughtful and capable design leaders I’ve had the chance to collaborate with. What sets her apart is her ability to see the bigger picture: she actively connects the dots across domains to create more cohesive, unified experiences. She leads her team with intention and care, holding a high bar for both quality and collaboration.

RDDirector Product Owner, Fresenius Medical Care

She became a true inspiration to me. Her dedication to thorough research and clear communication with all stakeholders ensures every project runs smoothly. Working side by side, I learned a lot about systems thinking and navigating complexity from her.

CLProduct Designer, Fresenius Medical Care

An incessant drive to craft deliverables, tools, workshops and co-design experiences that allowed clients to truly understand what service design is about. Her work was always thoroughly thought out and structured, visually impeccable, and fun to engage with.

SBService Design Director, Design Group Italia